Capcom has dropped 2 commercials for the Rockman EXE Advanced Collection. Both are based on the experience of the kids who grew with the series: Manga side and Anime side.
The manga side shows the experience of playing the games alongside reading the manga and the various articles on CoroCoro Comic. The anime side show the experience of playing the games alongside watching the anime and the commercials airing through it. Since many other countries got these media as well, maybe it’s a bit more international than it seems?